"Bogner Alchemist gets my highest recommendation"


Bogner Alchemist™ is no stranger to critical acclaim. The latest recipient of Guitar World magazine's Gold Award for Overall Value, Alchemist is mesmerizing reviewers and players with its classic voicing, tonal variety and incredible value.

"With one of the most affordable price tags ever offered by Bonger," noted Chad Johnson in Guitar Edge magazine (July/August 2009), "this amp is a keeper, no doubt. Just be sure to snag one before Bogner runs out of whatever magic dust they're sprinkling on the components!"

That "magic dust" is Reinhold Bogner's otherworldly creativity and a sophisticated arrangement of earthly materials. The 40-watt combos and head offer the volume and body of amplifiers more than twice their size and price!

"Bogner Alchemist gets my highest recommendation," stated Pete Prown in Vintage Guitar magazine (August 2009). "It's a terrific tube amp, reasonably priced, and bursting with features." It's true. The two-channel amps have something for everyone, and even a little extra.

What does it sound like? Alchemist begins fast and clean with an open top-end and tight bottom-end. Channel 1 opens gradually to present blues tones that simmer and churn. Flicking the Crunch switch turns up the heat with added pick response and increased tonal complexity. Channel 2 achieves critical mass and invokes the famous white-hot Bogner gain: creamy, modern and screaming with sustain.

The effects section, which boasts a collection of lush reverbs and stunning delays, provides a full palette of colors and textures.

Alchemist amplifiers deliver winning combinations of tone and value. "It suits me perfectly," commented one satisfied customer on a popular retailer website. "WOW it is the greatest amp I have ever played," commented another. "Overall this amp sounds great, is reasonably priced and built like a tank. This is an excellent value," commented another.

'Nuff said.

Watch pros rock Bogner Alchemist.

Bogner Alchemist Receives Guitar World Magazine's Gold Award



In a recent review, Guitar World magazine awarded the Gold Award for Overall Value to Bogner Alchemist™, Reinhold's line of 40-watt, California-flavored guitar amplifiers. The thorough review dissects an Alchemist Head and 212 Extension cab, inside and out.

"The Alchemist significantly reduces the price of the Bogner experience," the reviewer states, "without sacrificing most of those golden tones we all know and love." Referencing Reinhold's collaboration with Line 6, which produced the Spider Valve line of guitar amps, the reviewer offers some context: Alchemist amplifiers lie "somewhere between the Spider Valve and Bogner's Custom Shop models, providing a solid middle ground for players who crave authentic Bogner tube tone."

Noting the dual-channel design, the reviewer acknowledges that "Alchemist's two channels are fully independent and individually voiced, providing performance similar to two separate amps." Exploring both channels, he gushes that "the Gold channel delivers sweet, sparkling clean tones with a brilliant percussive snap, especially with the Bright and Deep switches engaged."

He continues: "The Mercury channel is dark, creamy and delicious, pumping out fat, sustaining single notes when the boost is engaged." "This amp does everything from pristine clean to singing blues to crunchy rock and metal tones."

The effect section, the reviewer observes, "offers a variety of useful, studio-quality tones." "The delay section produces creamy, warm analog-like effects" and the "reverb effects are also top notch."

Praising the open-back cab, the reviewer declares that the "cabinet is a great match for the Alchemist, both cosmetically and sonically."

The bottom line? "With two versatile channels, useful effects and ample volume output, it's a great gigging and studio amp that will keep you satisfied."

Nashville and Las Vegas - Meet Reinhold Bogner & Enter to Win Line 6 Gear!

Master tube-amp designer Reinhold Bogner is coming to Guitar Center to answer your questions, discuss his ground-breaking collaboration with Line 6 and enter to win Line 6 gear!

Alchemist amplifiers deliver the best of all worlds: a boutique-style Bogner design, incredible tonal flexibility and jaw-dropping value. The articulate, sparkling cleans, touch-sensitive leads and bright and colorful crunch pour from the premium Celestion® speaker.

Bogner amplifiers are the gold standard against which many other amps are held. Reinhold's modern approach to vintage designs have been copied but never duplicated. His clear vision and commitment to excellence have earned him the trust of many influential guitarists including Eddie Van Halen, Steve Vai, Steve Stevens, and countless more.

Presented by Line 6, this Guitar Center Sessions event is free and open to the public. Sessions is a music education-based initiative that features informative, provocative panel discussions, hands-on tutorials and an opportunity for musicians to network with their peers.

Meet Reinhold Bogner and enter to win Line 6 gear at these Guitar Center locations!

Thursday, June 11th, 7pm
Guitar Center Nashville
721 Thompson Lane
Nashville, Tennessee 37204 (815) 297-7770

Thursday, June 25th, 7pm
Guitar Center Las Vegas
6587 S. Las Vegas Blvd. STE B172
Las Vegas, Nevada 89119
(702) 450-2260

Learn more about Bogner and Alchemist amplifiers!

Watch the pros rock Alchemist!

BOGNER AMPLIFICATION ANNOUNCES ALCHEMIST GUITAR AMPLIFIERS

-From a sophisticated arrangement of simple circuits, currents, metal and wood, rich tones emerge-

LOS ANGELES, Calif.--March 12, 2008--Bogner Amplification announced today Alchemist™, a forthcoming line of guitar amplifiers designed to deliver the signature flexibility, pure valve signal path and rich tonal characteristics indicative of historic Bogner amplifiers, all at an excellent value.

Created directly from the vision and specifications of Reinhold Bogner, and inspired by the voicing and culture of classic Californian-flavored amplifier designs, each Alchemist will deliver the chimey, sparkling cleans, creamy, touch-sensitive leads and bright and colorful crunch associated with its predecessors. Featuring two independent channels and a four-button foot switch, the line will be entirely flexible and designed to compliment the sounds of any single-coils and humbuckers--both vintage and modern. Featuring a selectable power section, from 40 to 20 watts, the Alchemist sonority quickly transforms to display a very different kind of magic. When switched to 20 watts, Alchemist undergoes a complete sonic metamorphosis, changing its harmonic complexity and feel to conjure the essence of the legendary Brown sound.

Well-rounded, the new Bogner Alchemist line will include 112 and 212 open-back Combos, a Head, each 40 watts, and a 212 Extension Cabinet. The line will boast 6L6 class-AB power sections, five-12AX7 preamps and premium Celestion® speakers. Plus, with top-shelf delay and reverb post effects running in parallel, and remaining separate from the original signal, the result is a rich, living and breathing, fully realized resonance poised to ignite a spiritual transformation within each and every player.

Eye-catching with a classic boutique fit-and-finish, Alchemist has a retro-modern design celebrating the classic, albeit timeless, approach to these modern amplifiers. The silver highlights and symbolic markings play to the Alchemist name and its entrancing ancient mysticism.

"We couldn't be more excited about our new line whose name speaks for itself," remarks Reinhold Bogner, founder of Bogner Amplification. "Guitarists will be in awe with the magically rich tone. Every component, every detail was hand-chosen to deliver the custom amp experience to the legions of guitarists who are truly discerning about tone."

IMAGE ARCHIVE

Alchemist 1x12 - Hi-Rez / Lo-Rez

Alchemist 1x12 w/switch - Hi-Rez / Lo-Rez

Alchemist 2x12 - Hi-Rez / Lo-Rez

Alchemist 2x12 w/switch - Hi-Rez / Lo-Rez

Alchemist Head - Hi-Rez / Lo-Rez

Alchemist 2x12 Extension Cabinet - Hi-Rez / Lo-Rez